2015年11月26日星期四

旅游部推出英文版指南‧“Jom Singgah”带你玩透透

旅游部推出英文版指南‧“Jom Singgah”带你玩透透

为吸引更多新加坡及泰国旅客前来我国自驾游,旅游部与南北大道公司联手推出英文版的“Jom Singgah””旅游指南手册,除了讲解南北大道16个R&R休息站特色及美食外,手册中也將介绍西马多个旅游景点。



玛丝艾米雅蒂(左四)与眾嘉宾一同推介英文版“Jom Singgah”旅游指南手册。(图:星洲日报)


旅游及文化部副部长玛丝艾米雅蒂今早受邀在南北大道振林山往北的休息站,为英文版“Jom Singgah”旅游指南手册主持推介礼。 她致词时表示,今年1月至6月共有640万名新加坡旅客前来我国,其中79.7%通过陆路入境,而新加坡旅客也是使用南北大道旅游的最大组別外国旅客。


休息站独具特色


“如果他们从新加坡前往檳城,一路上就会使用南北大道多个R&R休息站,而每一州的R&R休息站都独具特色,可成为另一个推广我国旅游的平台。”


玛丝艾米雅蒂表示,今年6月17日推出的“一个马来西亚旅游近在咫尺”(Cuti-Cuti 1 Malaysia Dekat Je),就是为了推广国內旅游。


她说,国內旅游人数从2013年的5千440万人次增加至2014年的6千零70万人次,增长率达11.6%;国內旅游的收益,也从2013年的356亿令吉增加至2014年的414亿令吉,增长率为16.3%。


“今年我们设下6千370万名国內旅客及434亿7千万令吉收益的目標,因此有必要大力推广国內旅游。”


当天出席者包括:旅游及文化部副秘书长拿督拉西迪、旅游促进局副总监锺玉霞、柔州旅游执行委员会拿督財尼、新加坡驻新山领事潘宣强及南北大道公司首席营运员莫哈末弗艾。


莫哈末弗艾在新闻发布会上表示,该公司共印刷了5万本英文版“Jom Singgah”,分派至南北大道16个R&R休息站,民眾也可上网:Jomsinggah.plus.com.my或从该公司官方推出的“PLUS Mobile Apps”应用程式下载电子版手册。


询及吗什休息站苍蝇为患一事,莫哈末弗艾坦承此事,並指源头是附近一带的养鸡场引来苍蝇,而该公司將继续向地方政府反映。


(星洲日报‧大柔佛)

2015年11月14日星期六

KL records 20% drop in foreign tourist arrivals

KL records 20% drop in foreign tourist arrivals

Foreign tourist arrivals to Kuala Lumpur has dropped by 20% this year compared to 2014, due to a decrease in regional tourism.

KL Tourism Board general manager Noraza Yusof said 11 million foreign tourists visited the capital last year.

"Based on the information we have at this point in time, an estimated 8.8 million have visited the city in 2015," she said during the launch of the Kuala Lumpur Tourism Bureau (KLTB).

Noraza attributed the drop to the global economic scenario besides other reasons.

"Alongside the regional factor, there are other reasons beyond our scope which we are attempting to identify," she said.

The KLTB marks the revamping of Kuala Lumpur City Hall's (DBKL) Tourism Unit.

In his address, mayor Datuk Mhd. Amin Nordin Abd Aziz explained KLTB's four main functions.

"It will focus on developing tourism products and infrastructure across the board, to bring together the public and private sectors in promoting the city, to support government bodies in enforcing regulations that govern tourism players, and lastly for dedicated marketing and promotion for KL's tourism," he said.

Mhd Amin expressed his confidence in KLTB's conducive environment for cooperation and collaboration, which would enable sustainable long-term tourism growth.

The bureau, launched at a cost of RM16 million, is located at Lot 11, Jalan Tangsi, here.

It was built in 1903 and formerly owned by tin mining tycoon Loke Chow Kit.

After being burnt to shambles, Lot 11 was subsequently refurbished with its original facade intact.

~News courtesy of The Sun~